A Day in the Life of Liz Arden

The Ask: For the holiday season, Iced Media brought me in to write content for Elizabeth Arden’s global social media accounts—building off of the award-winning digital campaign they’d created for the iconic brand.

Writing in the voice of the fictional Liz, I chronicled her jet-set life—from beauty-filled days at the Elizabeth Arden HQ to late-night taxi touchups. 

Client: Elizabeth Arden

What I Wrote: social media posts, email marketing, paid social ads